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Bespoke double-breasted denim jacket – from Cifonelli, Paris

The attraction of denim for the modern, sartorial man is easy to understand.  In an age when clothing is increasingly casual, making tailoring less formal through the use of casual cloths is...

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US book launch – at The Armoury, New York

It would be lovely to see as many Permanent Style readers as can make this, our US book launch. The event will be at The Armoury, 168 Duane Street, 6pm-8pm on April 20th.  Please RSVP to...

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How to buy ‘The Style Guide’

Our new book, The Style Guide is available to buy online through Permanent Style and in 35 specialist menswear stores around the world.  Copies will be arriving in the stores listed below on Thursday...

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Trunk shows coming up, around the world…

Since we introduced the Trunk Show Calendar last year, it has become an increasingly popular part of the website.  For those that missed the announcement (and the link in the site navigation, above),...

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The vintage feel of Tie Your Tie (and Sevenfold, Kenji Kaga…)

Talking with Kenji Kaga of Sevenfold (and Tie Your Tie) recently threw up some interesting questions around what makes a tie appear vintage. Kenji is heavily influenced by 1940s-1950s styles, as is...

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Skoaktiebolaget and Stoffa in How To Spend It

He looks pretty suave doesn't he? Got a good lean on.  Patrick at Swedish shoe shop Skoaktiebolaget recently posed for an article of mine, above, in How To Spend It magazine. (A supplement of the...

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The versatile outerwear of The Workers Club

It never fails to surprise me how little magazines analyse product when they cover a brand. An article is more likely to be about the founders and their story than the product itself - setting it in...

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Designing bespoke glasses – General Eyewear, London

Choosing a block of acetate is not something I’d bet most people have done in their lives. And it’s tricky. Looking at a slab of coloured plastic, and imagining how that will look as a pair of...

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Japanese craft in Kyoto: Hosoo, Kaikado, Kohchosai Kosuga

When I was in Japan at the end of last year, I was keen to see not just menswear crafts, but traditional crafts in other areas as well. Previous articles on swordmaker Sasuke and kimono maker Motoji...

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Style Guide – the partners shoot

The Style Guide has been wonderfully received so far - at the launch events in London and New York, but also online and through personal messages. Thank you all.  There are a few things I realise I...

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Battle Hymn

This is going to sound rather cheesy. Forgive me. I believe in Permanent Style. I believe in the value of investing in products made to last. And I believe in style that lasts decades, even centuries....

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Ambrosi ready-to-wear trousers

Last year, while in Japan at Bryceland's, Salvatore Ambrosi offered me two pairs of his new ready-to-wear trousers to try. Regular readers will remember that the bespoke trousers I had from Ambrosi...

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My Corthays – colours, issues and pleasures

I've always had a problem with Corthay shoes.  Not so much the style - while many of the designs and colours are too brash for me, I've consistently found interesting light and dark browns to keep me...

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Blamo!

  American podcast Blamo! recently featured an interview with me, which you might enjoy listening to. Founded by ex-Armoury man Jeremy Kirkland, it interviews both fashion and music innovators to talk...

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Seven levels of formality

Understanding formality is a cornerstone of dressing well.  Only when you understand that flannel is more casual than worsted, and a derby more casual than an oxford, can you begin to understand the...

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Shorts, slubs and natural colours: My pieces from No Man Walks Alone

As is now customary (after three seasons we can say that, right?) I picked out my favourite 10 pieces from No Man Walks Alone's stock last week.  I took advantage of being in New York to go through...

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Bigi ties – Milan workshop

Bigi is in many ways what Drake's used to be before the expansion of its retail and collection: a small brand and a top-line tie manufacturer making for the world's top stores. A third generation...

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No Symposium this summer. (Boooo!)

We'll be taking a break from the Symposium series of talks this summer, because frankly the Style Guide and the Savile Row pop-up have just been too much. And there's another dinner to come.  So I can...

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The guide to summer trouser cloths

The key functional aspect of trouser cloth is the body that enables it to drape well and hold its shape. It should throw a nice, clean line down the leg, hold its crease, and recover from wrinkling...

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Summer colours: Tobacco and tan

  Shades of tobacco and tan are one of the loveliest things to wear in the Summer.  As the weather warms up, I've put together three outfits here - all somewhere in the 5 to 7 formality range - that...

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